In this week’s interview, we have the pleasure of introducing you to Vannessa Misso-Veness, Founder and Education and Corporate Trainer of Cascade Train Teach Learn.

Vannessa has been in education for more than 20 years. She lived and worked in about 5 countries. Upon arriving in Hong Kong in 2017, she decided to venture out on her own and use what she’d learnt and developed over the course of her career. It seemed the right thing to do. She works with students who need support in academic English and those who want to develop confidence in their spoken and written communication. As a teacher trainer, she wanted to cascade the pedagogy of working with English Language learners to teachers so they may become more effective educators in today’s more varied and international classrooms. And finally, having trained adults, she wanted to continue supporting them in their career growth.

Connect with Vannessa
Let’s start with the timeless 60 seconds ‘elevator pitch’, what’s yours?

Cascade Train Teach Learn aspires to provide inspiring and practical language-based training for students, teachers and corporations. We want learners to leave with skills and knowledge that they can apply immediately.

Our core philosophy is to deliver bespoke programmes by working closely with our parent-clients and their children. Through regular diagnostics, updates and parent coaching sessions, we aim to provide a holistic service that goes beyond academic excellence.

We deliver professional development workshops for educators who want to enhance their teaching toolkit and become more effective in today’s varied and international classrooms.

Because we know that learning does not stop when an individual leaves school, and that excellent language and communication skills are integral for career success, we have developed several programmes to support adult learners. In short – I listen, I support, You succeed.

At one point or another, it is inevitable that challenges will pop up in business. What’s your approach to overcoming challenges?

Challenges are abound but being surrounded by like-minded people really helps. Listening to others share their journey can be enlightening.. Having people I can rely on to listen to me, give good advice and just be there when I need it makes a difficult day more manageable. Also, as a mother, I need to rely on my family to support me and encourage me when the going gets tough.

Sales and marketing are two very important, but different, functions within a business. What is your number one sales tip?

To be honest, word of mouth has been my best marketing tool! Once you’ve built good relationships with your clients and have helped them achieve their goals, they will be your mouthpiece.

Hong Kong, Cascade Train Teach Learn
Cascade Train Teach Learn, Hong Kong
What is your favourite business tool or system?

For my invoicing and accounts, I’ve turned to Xero. For planning my social media posting, I rely on Later. And anything else is through the grapevine!

It is important to celebrate your achievements, particularly during the difficult times. How do you celebrate your achievements?

I definitely share it with my family! I’ve also started a Success Journal in which I keep testimonials, evaluations, feedback, qualifications and any other happy and proud moments. This acts as my pinboard for when I feel a little pick-me-up and encouragement.

Being in business is like an education in itself, what are the three most important lessons you’ve learned in your business?

Lesson 1: I cannot do everything alone. Family, confidantes, business contacts and networking groups help me feel supported.

Lesson 2: As I teach, I learn. And this is my mindset. No matter how much I think I know, there will always be something more I can learn.

Lesson 3: To believe in my passion and not lose sight of my goal. There will be unbelievers and nay-sayers, but I know that my passion to help and support learners will be my guide.

What business-related book or podcast has inspired you the most?

Scaffolding Language, Scaffolding Learning by Pauline Gibbons [about teaching and working with non-native speakers in English-medium classrooms which is specific to my industry] And I’ve met Pauline in person, too!

The purpose of such an interview is to promote your business. Please tell us, who is your dream client?

My dream clients are aspirational parents with school-going children who want to ensure academic success for their child, and those who look to sending their children overseas such as the UK and need their children ready for entrance exams, IELTS and interviews.

If you are Vannessa’s dream client, please contact her through her website,

Thank you for taking the time to connect with us Vannessa. We are delighted to showcase you on our site.

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Women Business Owners Asia is a passion project to showcase the women, living in Asia, who have taken the plunge and started their own business.

“There is no force more powerful than a woman determined to rise.” – Unknown

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