In this week’s interview, we have the pleasure of introducing you to Deepa Gupta, Founder of RAEwithDeepa.

Until 2007, Deepa’s life in India was consumed with the everyday hustle and bustle of survival, resulting in her parenting style up till that moment to be one of ‘Go with the Flow’ far from consciously involving herself in her son’s life. Her new journey started in 2007 after moving from New Delhi, India to Hong Kong. This gave her an opportunity to spend more time with her 8-year old son. Having more time at hand to be involved in his day-to-day activities, Deepa consequently became more hands-on and involved in learning parenting experiences with co-parents.

Reflecting on her childhood and upbringing involving service and philanthropy towards mothers and their growing children, deeper involvement in her son’s growing up years, all urged her to have an exchange of ideas on parenting techniques with other parents.

These conversations were unfortunately inundated with shadows, regret, and lack of experience, and thus they instilled a deep fear in her heart, as she worried about her child’s future, given her nouveau (lack of support) parenting style as well.

The crux of the issue was that the societal definition of ‘success’ primarily focused on the child’s excellence in academics. Some of her observations proved that this ‘success’ did not always manifest in healthy relationships between parents and children. This is something she grew up with, which is currently diminishing, and hence deeply wanted to inculcate in her child.

This compelled Deepa to plunge into the journey to nurture the parent-child relationship of consciousness embedded in Life & Parent Coach.

Connect with Deepa
Let’s start with the timeless 60 seconds ‘elevator pitch’, what’s yours?

I believe in Supportive Parents are made, not born!

This means that you do not have to be a parent alone. You can have help from coaches and should learn how to involve your trusted community when appropriate for raising your child. After all, it takes a village to raise a child but in the modern nuclear family world, this simple wisdom is often lost.

RAEwithDeepa (Reflect. Adapt. Evolve) is a Supportive Parenting platform designed specifically to provide THREE key elements to support dedicated, growth-minded parents like you: these are positive mindset, effective communication, and emotional resilience. The goal of a coach is to instill mastery over these three such that they do not occur occasionally but become the essence of who you are.

At one point or another, it is inevitable that challenges will pop up in business. What’s your approach to overcoming challenges?

I am blessed to have a daily early morning call with my friend and accountable partner.

My accountable partner is a senior executive at an NGO, and I am a long-time collaborator with their organization, so it might seem like this is just a work call. Instead, this is a call between two ladies who are deeply committed to their missions but since our teams are small, all our life problems become the problems of our business. This means that if one of us is coming from a bad weekend of challenges such as with family or health, we noticed that it would compromise our ability to work selflessly and passionately. Thus, this call is outside the formal work hours because it is not always about our respective businesses. But it is crucially done early morning because it enables us to release the mind’s worries for the day, providing each other the necessary support and wisdom to carry out the rest of the day with greater ease.

Our calls can be as short as 15 minutes and as long as 1.5 hours, but this daily routine has been key for solving almost all challenges — business or otherwise!

Sales and marketing are two very important, but different, functions within a business. What is your number one sales tip?

It’s ironic that my number one sales tip is that I don’t sell my products, I empower my community!

Deepa Gupta, Founder- RAEwithDeepa
Deepa Gupta, RAEwithDeepa, Hong Kong
What is your favourite business tool or system?

Going the extra mile for client success is the simplest and surest way!

It is important to celebrate your achievements, particularly during the difficult times. How do you celebrate your achievements?

For the longest time, I worked as a general manager for a company in New Delhi, India, where I learned to break down the goals into bite-size. While it’s normal to celebrate the final outcome, in this company I learned to celebrate at each micro-step, helping to chase the goal with a lot more fun.

This has been elevated to a new level in my journey as a momtrepreneur. Instead of just celebrating reaching my own mini-goals, I have increased the number of celebrations in my life by finding immense joy in each of the mini-victories of the many members of the momtrepreneur community. These members are women I have intimately connected with through the ups and downs as we strive to accomplish our ambitious missions. Celebrating the community’s success fills my heart with positivity and strength and helps all of us stay motivated and empowered.

Last but not the least, I am blessed with wonderful friends and family who are my all-weather cheerleaders.

Being in business is like an education in itself, what are the three most important lessons you’ve learned in your business?

Nurturing a passion (business) is just like raising a child. I consider my business as my second child. As parenting is a journey full of lessons and beautiful experiences, being a momtrepreneur is no less in that sense. Out of many learnings my top three important lessons are; 

Lesson 1: Making sure the ‘why’ (the mission) is something my heart and mind strongly align with my passion. 

Lesson 2: Importance of consistency: once the mission is clear it is critical to avoid needlessly starting and stopping, but instead continuously devoting oneself to doing the needful activities every day. It is only because we waver our goals go from ambitious to impossible.

Lesson 3: Being a sole entrepreneur is a choppy journey, and external validation is not always abundant, so being internally driven and resilient is a necessary part of the process.

What business-related book or podcast has inspired you the most?

Books and podcasts have been instrumental for my growth, but when it comes to life-long inspiration, that honor goes to my mother.

I lost my mother 20 years back, however, she is still my biggest role model. While she was alive she was passionately working with underprivileged mothers to train them with embroidery skills, enabling them to earn for their children’s education.

My mother (silently) inspired me with the beautiful possibility of being intimately involved in empowering mothers.

The purpose of such an interview is to promote your business. Please tell us, who is your dream client?

Raising children is the most responsible job in the world, yet all parents start their journey with no experience. The parenting journey is never-ending work, keeps throwing challenges at different stages of their lives. I welcome parents of all age groups and from all walks of life.

If you are Deepa’s dream client, please contact her through her website,

Thank you for taking the time to connect with us Deepa. We are delighted to showcase you on our site.

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Women Business Owners Asia is a passion project to showcase the women, living in Asia, who have taken the plunge and started their own business.

“There is no force more powerful than a woman determined to rise.” – Unknown

If you’d like to see a Women Entrepreneur profiled, please ask her to fill out our interview form.